Michelin Primacy Launches LC irit BBM & No noise

Michelin Primacy Launches LC irit BBM & No noise

Michelin launched its newest product for the Indonesian market, the Primacy LC, Saturday, February 6 at the Sultan Hotel, Jakarta. Launching is done directly by the Head Representative in Indonesia Michelin Jean Claude Bouchut with Brauen Oliver, Marketing Manager Michelin in Shanghai, China.According to Jean Claude Bouchut, Primacy LC marketed specifically for Southeast Asia and is made in Thailand. "Primacy LC is specifically designed in accordance with the road and weather conditions in Asia. Especially komponnya, "said Bouchut.

Kompon silica

Characteristics that relied on the Michelin Primacy tires LC sound is smooth thanks to the development of technology "silent rib", the consumption of fuel due to the economical use kompon silica, and security is very good on wet roads.

"Consumption of fuel more economical because the major roller (rolling resistance) is so low. This is obtained because all the tires this komponnya use silica. The results have been so flexible tire, but grip (grip) remains high. Age is also a longer life, "beber Oliver Brauen. In addition, it is certainly more environmentally friendly.
To prove obstacles LC low roller Primacy, Michelin directly perform tests and comparisons with competitors' products that are known in Indonesia. Test directly witnessed the dealers, journalists, consumers and Michelin in Indonesia. (Read: "The test Michelin Primacy LC")Test session journalist, Kompas.com witness and requested to sit in the car, both when using tire competitors, as well as Primacy LC. Ban the use, both kompetitior, as well as Primacy LC, size 215/60-R15. Wind pressure of the four tires is also, as the passenger in the car."We have to make a comparison, apple to apple," said Mardianto Yanto, Marketing Manager Kendaraan Michelin Passenger and Commercial. "There are no kan engineering," he said to Kompas.com and some journalists were invited special.

Obstacles roller

Test results, Primacy LC roll distance themselves reach 153.4 meters, 95.4 meters while the other competitors. Thus, the efficiency of Primacy LC 60 percent better than the competitors. Based on the results, to use the car for 2 years or 60,000 km, would be operational cost savings from the purchase of fuel. The product from previous Michelin, Energy XMI, obstacles roller Primacy LC 13 percent lower."The price we are more expensive competitors. Primacy LC for more expensive around 15 percent. With the age of longer life and lower the barriers wheel, consumers benefit from the operational costs and age longer tire life, "beber Yanto Mardianto. Although not sure the price, but estimated Rp 1.000.000/buah.Primacy to the size of LC 31 is provided with speed index V, W, and Y. Tire diameter of 15-19 inches are available, while the series, 40 to 65. Protective rim used all series 55 and below.Consumers who dibidik Michelin Primacy LC is for car owners and middle-class luxury, including Lexus, Audi, Toyota Camry, Mercedes C-Class, VW Passat, Honda Accord, Odyssey, Nissan Teana, BMW series 7 and 3.5, and the Mazda6 .